Social media
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X Continues to Highlight Misleading Claims About its Popularity
If you’re a regular reader of Social Media Today, then you’ve no doubt read my rantings on this before, and…
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Reddit Publishes Back-to-School Marketing Guide
Reddit’s published a new guide to “Back to School” marketing strategies, which could give you some more food for thought…
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TikTok Outlines Programming for Pride Month 2025
TikTok has announced a range of activations for Pride Month, including educational sessions, webinars and in-person events, designed to help…
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Elon Musk Confirms New ‘XChat’ Messaging Option Rolling Out This Week
After it was spotted in live testing by some users last week, X owner Elon Musk has now confirmed that…
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Meta’s Reportedly Planning to Enable Fully Automated Ad Campaigns by Next Year
News flash: Meta’s looking to enable fully automated ads by 2026, which will see advertisers activate a campaign by simply…
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Snapchat Shares Insights into its Potential for GCC Region Marketers
Snapchat has published a new report which looks at its value for marketers in the Gulf Cooperation Council (GCC) region,…
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Meta’s Increasingly Relying on AI to Make Decisions About User Experience Elements
As highlighted by Meta CEO Mark Zuckerberg in a recent overview of the impact of AI, Meta is increasingly relying…
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Instagram Creators with Over 100k Followers Will Now Get Access to Additional Comment Filters
Instagram has announced that it’s expanding access to its comment filtering tools, with all creators with over 100,000 followers now…
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Study Shows That Left-Leaning Influencers Remain Active on X, Despite Supporting Bluesky
While Bluesky’s growth has slowed of late, there is one user cohort in which it continues to gain traction, with…
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YouTube Tests Engagement Leaderboard for Livestreams
YouTube’s trying out a new way to encourage livestream engagement, this time through gamification, with an engagement leaderboard to be…
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